Kraft Foods no longer wants to 'Fight Hunger', what are San Francisoans left with;
The Fight Hunger Bowl is keeping its cause even without its title sponsor.
The San Francisco-based bowl game that will be played Dec. 27 between BYU and Washington will still be focused on feeding the hungry even though Kraft Foods declined an option on its contract, leaving the bowl without a title sponsor.
...."We had to evaluate whether we wanted to call it something different like the San Francisco Bowl for one year or whether to keep the fight hunger cause going," [Gary] Cavalli said. "We wanted to continue the fight hunger cause and it was less confusing not to have an interim name."What would a football game be without a cause to fight for, like roses, cotton or oranges.