In a quarterly earnings call in October, Facebook chief financial officer David Ebersman acknowledged a decrease in daily usage by younger teens, although he insisted it was hard to measure how much younger users engage with Facebook. He also said Facebook remained “close to fully penetrated among teens in the U.S.”
But ...teenagers say they are cutting back on Facebook partly to get away from their parents, aunts, uncles and other family members. [University of London professor Daniel] Miller said the European Union study is also coming to that conclusion.
“Where once parents worried about their children joining Facebook, the children now say it is their family that insists they stay there to post about their lives,” Miller wrote. “Parents have worked out how to use the site and see it as a way for the family to remain connected. In response, the young are moving on to cooler things. Instead, four new contenders for the crown have emerged: Twitter, Instagram, Snapchat and WhatsApp”
Miller said teens don’t seem to care about whether some nefarious government agency or Facebook itself is messing with their privacy rights. They just don’t want their parents to know what they’re doing.